For those who’ve been following Thousand Foot Krutch since their formation in 1998, it’s been a continuously escalating highlight reel that includes best-selling albums, four top 25 Active Rock hits (including the top 20 smash “Fire It Up”), plus a slew of soundtrack slots. In fact, the group has literally infiltrated every facet of pop culture, from ongoing ESPN appearances, to various NASCAR, MLB, NHL and NFL airings (including the 2010 Super Bowl), along with the “GI Joe” movie trailer, WGN-TV’s “Smallville” and EA Sports’ “NHL2010” video game.
When it comes to Thousand Foot Krutch’s vast array of listeners, which include a half million Facebook followers from literally all walks of life, few bands can boast having such a loyal following. “Since day one we’ve actually been uncomfortable with the term ‘fans’ because these people mean so much more to us,” assures McNevan. “They’re the friends and family of the band so to speak and I think they’ve grown to trust us over the years, which is something that’s been built between us and not manufactured…”